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'An absolutely fantastic idea' - Enfield's shock cash mob hits Rodwins in Southgate
Enfield’s shock cash mob struck again this week, much to the delight of an unsuspecting trader.
Fifteen people waving £10 notes targeted dancewear shop, Rodwins in Southgate, on Saturday as part of a borough-wide campaign to support independent retailers.
Josie Royce, who set up the well-known store in Crown Lane 54 years ago, had no idea she was about to become the focus of the latest cash mob.
She said: “I had never heard of it. I think it is an absolutely fantastic idea. They were very generous. The whole thing went very well.”
Ms Royce originally set up Rodwins as a toy shop, but it now sells a range of goods including haberdashery, dressing up clothes and crafts.
The craze started back in October, when a group of people - who met on the Facebook page Foodies Enfield - decided to flash the cash at The Village Wholefood Store in Forty Hill.
Ms Royce is the fourteenth trader to be surprised by the cash mob in less than five months.
Karen Mercer, who runs My Coffee Stop in Enfield Chase Station, leads the movement and chooses new shops for recruits to visit with their cash.
She said: “It was lovely. Little action can make such big things happen.”
It seems there is no sign of the cash mobs relenting in Enfield, with more expected to come in the coming weeks.
Ms Mercer added: “I am absolutely delighted with the way they are going – they are really fun and we are still getting such a lot of people coming along. Everyone is getting involved.”
The shops hit by Enfield's cash mob to date:
- The Village Wholefood Store
- Ma Battley's
- Holtwhites Bakery
- Freckles and Cakes
- Cosy Cove pop up shop
- The Larder
- The Fairies of London
- Botany Bay Farm Shop
- Pixie Pops
- Pop up fitness shop at the Dugdale Centre
- UK Academy of Swimming
- My Coffee Stop